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John Williams
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Your logo and the colors you choose
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Branding expert John Williams offers some wise words to those looking to (re)design their company logo. We all know that different colors evoke different emotions in us. John examines specific colors and how they might be perceived in the marketplace. Red for instance, increases the heart rate. Green speaks of health and freshness. Hot pink is youthful and girly, while dusty pink recalls the sentimental. Williams is president and founder of LogoYes.com, the first do-it-yourself logo design website.
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17-Dec-07 |
Visit Website
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Color Tags
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Keywords
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branding, colors, emotions, logo |
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